As sponsor of the first season of the original series “Genius Home,” Home Depot garnered product placement within an episode along with promotion on DigitalTrends.com and social media. I managed the digital side of the project, which included writing the branded content piece. I also created a topline case study of the program, which went on to win a 2022 Viddy Award as a Gold Winner in the Integrated Marketing Campaign category.
Carlos Sousa 