Icons Give Thanks

“Icons Give Thanks” is an example of a multi-platform campaign I managed over a period of six months, from ideating and writing the original proposal, through helping craft the scripts for the three videos (starring chef Dale Talde, actress Jessica Pimentel, and designer Isaac Mizrahi respectively), and finally to summing up the success of the program in this wrap-up report for HSBC, one of NYM’s biggest clients.

Complete Case Study

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